According to a report by a digital market research firm out today (wednesday) facebook’s mobile ads are a huge success.
E-marketer says facebook is taking the market by storm and outperforming its earlier estimates.
The firm says facebook is on track to capture nearly 16-percent of the mobile ad market this year. That’s triple the share it had last year.
Facebook launched its mobile ads in august 2012.
Meanwhile, facebook is still far outmatched in global mobile ad market share by google.
E-marketer expects google will notch a 53-point-two percent share of the market this year.