(KTSF by Jo Wan)
This is the Year of the Dragon which is associated with fame, reputation and career. To no one’s surprise, dragon-related products have become popular.
China’s largest internet company Alibaba found that there was a big surge in dragon-related products on their website. “We compared fourth quarter of 2011 with the third quarter and found out that any dragon-related products searches achieved an impressive 18% growth,” says Michael Lee, director of international business development and marketing at Alibaba.com US, who adds that “the search for dragon products in the second half of 2011 soared by 250%.”
Dragon-related merchandise is only one of the millions of product categories on the Alibaba platform, which has more than 3 million registered users in the United States.
The top 10 dragon-related product searches in the U.S. are: Inflatable dragons, dragon rings, adult costumes, iphone cases, print fabrics, swords with dragon handles, ceramics, tea sets, pendants, and antique vases.
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